I think Jim had genuine experiences, but he is a kind of a person that needs to make sense of it all in his own way, so he sort of made this story and fill in the pieces. I think he is putting words in the aliens mouth so to speak. I think his story is (unintentionally) , sort of like a Hollywood movie version of a real event.
But other than his rehearsed story with honeysuckles and everything, he has presented some elements which have often surfaced in some other cases, which are less known, yet consistent. (like the phoenix bird symbol for example, or the way that language works etc.) So he is either:
a) a genuine experiences
or
b) quite a clever researcher
In regards to his "services", well, many people just co completely crazy after these experiences, some go completely greedy, and egotistic. Either way it's life changing, for better or worse.
But I think one should be extremely careful about anything he presents, because he has this tendency to edit the content to fit in a movie, in a way, his story is very "cinematic" in its progression etc. It's very rehearsed and edited in a very commercial way, almost sensationalistic. I've dropped that case after I've read his book, because I just find it unreliable, and I don't want to spend a second thinking which part of it is distorted and which is accurate. I just don't care, I consider it unreliable, and I move on.
And the third thing I get the feeling, is that these guys he is dealing with, are the "bad guys" that so many aliens often warns us about (in other abduction cases) , yet we never seem to see them.
Not in the sense that they are truly evil, but in the sense that they are opposition to the "mainstream" in some way.
You know, one thing that kind of rang in my mind is the claim of these "reptilians" that all reptilian rape cases, are actually military people stealing their technology and disguising themselves as them. That's just either a lie or Jim's nonsense. Because such things go back to middle ages.